Getting myself a job can be made easier if I do well in school, produce a real good resume, carry myself well and also having good network. Really? That was what I thought. (A belief that has changed this year) But I am not quite there. Do you see we are living in an internet world where not having an internet profile seems rather odd. To me, it feels very much like a person without a passport and an identity and no one can possibly connect with you because your presence is not there – non-existent.
So you say “I need an online profile.”
Chamorro-Premuzic (2013) suggests that in a hyperconnected world that we are living in, we have got to be a hyperconnector but this does not mean being online 24/7; it is about optimizing the online experience for others. Gallagher (2014) mentioned that new generation thinks social media makes a big difference in developing personal business network. That, plus new levels of transparency and realigned priorities, together adding new levels of authenticity to the client relationship dynamic.
Then you say “I need an authentic online profile.”
Lets not forget the focus of authenticity when we are trying to make our online profile interesting. I say authentic profile of ourselves aid us to build more authentic relationship with people online and offline. James T Noble shares his views on ways that business can be authentic and I thought it is also relevant to individuals developing online profile as well. We should be real, charitable, consistent, responsive, be what we say we are, do not share everything with everyone, etc. Read more here.
Michael Simmons writes authenticity is key in the digital age but he also has articles on importance of creating content and how to win friends and create influence in the digital age. It triggered me that despite being true, we still have to be clever in how we organise our content, page and profiles online to the best we can to keep our audience engaged and interested in us. “I am not another red apple, I am THE SWEET AND JUICY RED APPLE.”
Having said that, we should also be mindful to present our offline and online profile as close as possible. I think the last thing we want is to have people judging our credibility or suspect we have some sort of split personality!
Gosh, now you say “I need an authentic and interesting online profile!”
Animated GIF: Giphy
Photo Credit: Alan
Chamorro-Premuzic, T. (2013). The Future of You. [online] Harvard Business Review. Available at: https://hbr.org/2013/01/the-future-of-you [Accessed 3 Dec. 2014].
Gallagher, K. (2014). Building business relationships in the age of authenticity and accountability. [online] The Drum. Available at: http://www.thedrum.com/opinion/2014/06/05/building-business-relationships-age-authenticity-and-accountability [Accessed 3 Dec. 2014].
TNoble, J. (2014). Truth Will Out – Why Authenticity is the Key to Growing Your Business. [online] Available at: https://blog.kissmetrics.com/truth-will-out/ [Accessed 3 Dec. 2014].
Simmons, M. (2014). Why Creating Content Trumps Face-To-Face Meetings. [online] Forbes. Available at: http://www.forbes.com/sites/michaelsimmons/2014/08/20/how-social-media-relationship-building/2/ [Accessed 3 Dec. 2014].
Simmons, M. (2014). How To Win Friends And Influence People In The Digital Age. [online] Thought Catalog. Available at: http://thoughtcatalog.com/michael-simmons/2014/09/how-to-win-friends-and-influence-people-in-the-digital-age/ [Accessed 3 Dec. 2014].